Creative Director / Creative Head — Kochi & Bengaluru
Ideas that build brands, not just campaigns.
17+ years leading creative strategy, art direction and campaign development for luxury, healthcare, real estate and technology brands — from the first idea to final execution.
Creative work should move people — and move the business.
I'm a Creative Director / Creative Head with a career spanning leading agencies, global brands and in-house creative teams — including Ogilvy & Mather, MullenLowe Lintas, SOBHA, Burjeel Holdings and Stanley Lifestyles.
My work covers creative strategy, campaign development, art direction, brand building and visual storytelling across ATL, BTL, digital, social, print, retail and experiential communication — for brands including Lenovo, TATA Tea, Himalaya, Harman International, CGH Earth and leading healthcare names such as Burjeel, Medeor and HCG.
I'm an idea-led creative with hands-on visual and executional experience — I enjoy taking a communication challenge, finding the central idea, and building it into a complete brand experience.
Categories
Currently
Creative Head at Stanley Lifestyles, leading creative direction and brand communication across luxury furniture and lifestyle.
A few projects worth a second look.
Full case studies and a longer archive live on Behance.
Harman Noise Cancellation
Campaign communication for Harman's noise-cancellation technology — translating a technical product benefit into a clear, desirable consumer story across print and digital.
View on Behance
HCG
Creative communication for one of India's leading cancer-care networks — balancing clinical trust with the warmth and clarity healthcare communication demands.
View on Behance
Kurkure
Mass-market FMCG creative for one of India's best-loved snack brands — high-energy visual communication built for shelf impact and recall.
View on Behance
Licious Pitch (Won)
Winning creative pitch for Licious — strategic and visual territory development that converted a new-business opportunity into an account win.
View on Behance
New Year's Eve Campaign
Event and hospitality creative built to create anticipation and drive footfall around a single high-stakes calendar moment.
View on Behance
Web, Digital & Mobile App Work
A cross-category collection of web, social and mobile app creative — the most viewed and appreciated body of work in the archive.
View on BehanceWhere I add the most value.
Creative Direction
Setting the creative vision for a brand or campaign and holding it together from first idea to final execution.
Brand Strategy & Identity
Finding the central idea a brand should own, and building the visual and verbal language around it.
Campaign Development
Integrated campaigns across ATL, BTL, digital and social — built for a single idea to travel across every channel.
Art Direction & Visual Storytelling
Hands-on direction of design, photography and production — a distinctive look, consistently applied.
Retail & Experiential
Translating brand communication into physical, in-store and experiential touchpoints.
Creative Team Leadership
Building and mentoring creative teams that produce work that's both distinctive and commercially relevant.
Awards & honours.
Let's build the next idea worth remembering.
Open to Creative Director, Creative Head and senior brand-leadership conversations — and select consulting projects.